Wednesday, November 18, 2009

Adam Minoprio: Catch us if you can...

They are young, very talented sailors but they also seem to have a grasp of the modern communication and marketing tools. We are talking about BlackMatch Racing, that under the leadership of Adam Minoprio have now reached the top spot in the ISAF Match Racing Rankings and the World Match Racing Tour.

With less than 2 weeks until the start of the Monsoon Cup, the final and decisive event of this year's Tour, the 4 kiwis have produced a nice video where they talk about the buildup to the event. Adam Minoprio, Nick Blackman, Tom Powrie and Dave Swete have a 12-point cushion over Torvar Mirsky and his Ozzie crew but with the Monsoon Cup counting twice towards the overall leaderboard, the 2009 Championship will undoubtedly be a close call.

These videos are cool but are they useful? We think they are and maybe professional sailors should also understand they are in part showmen...

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1 Comments:

At 9:19 AM, Anonymous Anonymous said...

Adam you could have thought of something better to say at the end of the movie to get the blood going. but "cmon" just doesnt cut it. follow daves intensity, far better. hahaha

 

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